Mechanical Data



Printing Process


One Page

Width Of Column

Length Of Column









Bi-weekly (Wednesday & Saturday)

Web Offset

Black & White - 65 LPI
Color - 85 LPI

32.8 cm x 50 cms = 1640 sq. cms.

4.4 cms for display ads & 6 cms for appointment ads.

50 cms.

Fraction of a centimeter will be treated as one full centimeter, being rounded off to the next higher centimeter.

Advertisements measuring in length less than 5 cms. short of the full height. i.e. above 45 cms. will be charged for
the full height i.e. 50 cms., length.

Minimum Page

5 cms. x 4.4 cms for display ads. and in multiples of minimum width.
5 cms. x 6 cms for appointment ads. and in multiples of minimum width.
Front & back page ads as stipulated under separate headings.

Advertisements of more than minimum width must be of a minimum of 5 centimeters height. If the size of the advertisement is less than the stipulated minimum height, the same will be treated as a strip advertisement and 25% premium will apply on space used, subject to a minimum of
164 sq cms.

Front Page (Solus Only)

Maximum Size - 25 cms x 18.6 cms.
Minimum Size - 20 cms x 13.9 cms.

Back Page

Minimum Size - 10 cms x 9.1 cms.

Colour Advertisements

Multicolour advertisement will be accepted only for Front page, Back page and appointment pages and the material should reach our office strictly within the specified time.

Material Required

Soft copy of ads made in pdf / corel draw / eps formats.

Competitive Advertisements

Soft copy of ads made in pdf / corel draw / eps formats.


No dispute / protest / claim in respect of any bills will be entertained, unless made within one week of publication. Under no circumstances, shall payment for any bill or any portion thereof be held back as disputed.


Drafts / Cheques are to be drawn in favour of "Aishwarya Publications Pvt. Ltd." only.


Appointment Advertisements

  Columns 2 4 6 8 10
  Width in Cms 6 12.7 19.4 26.1 32.8

Display Advertisements

  Columns 1 2 3 4 5 6 7
  Width in Cms 4.4 9.1 13.9 18.6 23.3 28 32.8